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Techniques
to take advantage of the digital revolution, including
internet, data bases, CRM ...
- Operations :
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Messages
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Targeting
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Profiling
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Choice of supports
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Search and selection of databases
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Implementation
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Follow up
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Analysis of the results
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Marketing databases :
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Purchase
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Building
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Management
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Sales
- Conception
& construction of web sites (interactivity,
streaming, …)
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