It is widely known that 2011 has been a major year in the development of Social TV. Broadcasters are seeing it as a major way to evolve the brand relationship with their audience and drive new revenue streams.
Major innovations have taken place with the development of the second screen dramatically changing the viewers relationship with content, however there are challenges facing both broadcasters and operators in the form of appropriate business models, technical challenges and discovering potential revenue opportunities.
The Social TV World Summit will go beyond simple discussions about the development of multiscreen. It will address both the business and the technical considerations in how Social TV platforms should be included into effective and intelligent operator and broadcaster engagement strategies. This event will bring together professionals from every corner of the industry that are involved in the development of Social TV.
It will be a key opportunity for broadcasters, new media, operators, vendors, analysts, developers and OTT players to network and discuss the emerging role of social tv for future revenue strategies and for you to raise your profile and position your company as an innovation and thought leader.
The Social TV World Summit will include 30+ speakers from across the social tv ecosystem, including 15+ key broadcaster and new media case studies.
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